Maintaining Traction in Commercial IP Strategy and Daily IP Operations

In Webinars

22 May, 2020

Click here to playThe business environment is changing and the impacts can be felt in the commercial role and management of intellectual property. Head of AWA Strategy, Henrik Olsson will address these changes from a point of view of how companies are being affected in terms of intellectual property management. Companies will need to adapt internal and external ways of working to ensure commercial traction. It is no longer enough to have an IP strategy in place, companies need to do more in the changing business environment.

You may also be interested in:

Danish outerwear brand Rains wins court battle against Zara

This case concerns whether three raincoats produced and marketed by Zara infringed on two raincoats from Rains, the Long

Read more...

Faster and Stronger Protection for New Technologies in China

There have been a series of amendments to China’s Patent Examination Guidelines over the past year, especially regarding the

Read more...

Valuation for Technology & IP Transactions in Good Times & Bad

Transactions involving new technologies and their related intangible assets have grown steadily. Restarting the world’s economic engines after the

Read more...

Mobile Sliding Menu