Category: Insights

How do you protect an interactive GUI?

Have you ever considered protecting a GUI? If yes, did you have problems finding the right form of IP

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PCT to the rescue

According to Wikipedia, “time to market is the length of time it takes from a product being conceived until

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The (trade) secret of success

We have all heard of success stories such as the Coca-Cola recipe and the Google search algorithm. Many companies

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Fighting the bad guys with customs surveillance

Most classic feel-good Hollywood movies reach a point when things look most bleak, and you almost doubt whether the

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The procedure up to grant

In March 2011, I submitted my application to Awapatent. I received a confirmation from the HR department acknowledging a

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Will trademarks go up in smoke?

More than 10 years ago the Tobacco Products Directive (2001/37/EC) was adopted in the EU, and on 26 February

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Courage – a child’s game

I’ve eaten scorpions, mountaineered in hard conditions in the Swiss Alps and even hosted a full kindergarten party in

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Don’t let your trademark be guillotined!

Throughout history we have learned that revolutions can be very bloody. Or at least, the bloodiest and most horrible

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“Technical poetry”

With the ambition to become European Patent Attorneys, a dozen of eager “students” follow our in-house EQE basic program,

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Fatal success

When introducing a product, the company must have as a goal or at least a hope that the trademark

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