A new study year at Awapatent’s trainee programme

In Insights, Uncategorized

17 September, 2012

After the first few days we are starting to grasp how much there is to learn and master. Everything from law, business and creativity to sales and of course science and technology are all parts of what will become our ordinary day – although  I’m not entirely sure that you can call a combination of so diverse fields ‘ordinary’?

IP is an interesting field where so many things are happening right now. It seems like the Apple vs. Samsung case has made the public more aware of patents; last week half the front page of an ordinary newspaper was referring to articles regarding patents. And a few days ago there was a news story on Swedish national television about patents being just as important as R&D for technical companies.

As trainees we have an interesting time ahead; we’ll both get to know each other and we will feel like students once again. What could be a better start in a new field than to spend this much time with senior consultants at the company and to get the opportunity to get to know the different regions and offices? And at the same time learn about the history of the company and see its vitality, always looking into new business cases and looking for improvements?

Magnus Gyllenhammar, Associate

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